How to Win Any Negotiation

Our Price: $15.99

Product Code: HWAN

By Robert Mayer

With punch and panache, Bob Mayer reveals powerful negotiating tools drawn from a unique blend of sources:
 • Recent advances in psychology, linguistics, trial advocacy, sales, and management communications — the cutting edge of the art of performance.
 • Tips, tricks, and techniques from 200 of the world’s masters — the legendary street and bazaar merchants of Bombay, Istanbul, Cairo, and Shanghai.
 • Mayer’s own “been there, done that” years as a lawyer representing thousands of clients (from foreign government agencies and mega-corporations to some of the world’s best-known actors, authors, and athletes), negotiating deals on everything from amphitheaters to Zero aircraft.

Included is the highly acclaimed Deal Maker’s Playbook, a collection of step-by-step “how-to’s” and “what-to’s” for 38 common negotiating situations such as:
 • Buying a car
 • Leasing an apartment
 • Dealing with the IRS
 • Interviewing for a job
 • Buying a franchise
 • Getting out of debt

It’s all here — the fancy footwork and magic moves for outgunning, outmaneuvering, and out-negotiating the other person. And the techniques for developing life skills that will dramatically enhance your chances of professional success and personal satisfaction.

“An important and most helpful book for everybody. It delivers more power to you!”
–  Larry King

“No magic elixirs or mumbo jumbo; just straight-talking, easy-to understand, easy-to-remember, and easy-to-use principles of persuasion and negotiation — secrets I’ve seen in action when Bob Mayer has successfully negotiated for me.”
–  David Crosby, singer/songwriter (Crosby, Stills & Nash)

Click here to see the table of contents.

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